Since its inception in Melbourne in 1996, the brand has had strong growth which can be attributed to its brand development strategy and the expansion of a retail network comprising boutique and concession doors. Today, there are more than 100 stores across Australia and New Zealand, and in March 2014, South Africa.
Kingsford Smith Airport Shop 2A_217 Sydney Domestic Airport Active Living Room Sydney Airport, 881.8 m
Virgin Domestic Terminal T2 Shiers Ave, 0.0 m
Shop 16, Qantas Domestic Terminal (T3), Sydney, 542.6 m